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A go-to instructional method for teaching a process or walking through the steps needed to complete a specific task.

A video used to make emotional connections with potential donors, heighten awareness of a cause, and boost donations.

An introduction to a film production's cast or interview subjects with brief descriptions of roles and expected importance.

A broad introduction to a brand: Products for sale, to whom and where they are sold, and unique company features or values.

Questions to staff highlighting company culture and activities, especially those that paint the company in a positive light.

When a customer speaks about their positive experience with a product or service, and gives feedback or recommendation.

General coverage of a meeting in chronological order involving two or more persons discussing matters of common concern.

A short documentary celebrating the anniversary, milestone, or overall importance of an event, person, place, or organization.